I've been drinking this every day for a week now.
Channel | Publish Date | Thumbnail & View Count | Actions |
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Robert Yang | 2019-01-21 06:45:35 | 31,926 Views |
Why you should NOT drink Crystal Light?
Growing up I used to raid the pantry for my mom’s Crystal Light collection. I remember the little sachets being my favorite way to flavor a glass of water. Well years have passed and I haven’t touched a box of Crystal Light in a while. But now the brand has launched new products that might make me feel like I’m digging through my mom’s range again.
After ten years the well-known name for powdered drinks has refreshed its logo and launched a range of three new product lines and flavours:
According to Jeremy Kross associate director of PSB Beverage Mixes at Kraft Heinz Company the release of Crystal Light is a response to the new consumer desire for "functional benefits" in their beverage choices. "We saw an exciting opportunity to innovate around our fans' changing preferences" he said.