The brand has been accused of making nutritional claims that are too good to be true.
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Sonia Du | 2022-05-06 18:00:17 | 3,008 Views |
Are Granola Bars Healthy & The Top 5 Dietitians' Choices
Nutrition bars make big claims. Some claim to be all-natural. Others claim to be high in protein. Others claim to be high in fiber or low in sugar or to replace a meal. As consumers we wish all of these were true.
Rip open a pack eat a bar and nourish your body? Count us in even if that bar is full of chocolate chips. It’s a welcome relief from our busy lives unless the claims aren’t true.
Clif Bar makers of protein and snack bars recently settled a lawsuit alleging that certain Clif Bar products made exaggerated nutritional claims. Clif Bar did not admit that the claims were exaggerated. Instead it agreed to a $12 million settlement out of court including consumers who purchased Clif Bars with the phrase “Nutrition for Sustained Energy” and Clif Kid ZBars with the claims “No High Fructose Corn Syrup” and “Nourishing Kids in Motion” along with other similar claims.